Trade Shows and 5 Ways to Promote Your Brand

Quality ribbons promote company brands at trade shows and other events.

The way to increase brand recognition is to increase brand exposure, and using custom ribbons with your company name or logo at trade shows can help you do just that.

Even within one industry, there is a lot of competition. Many companies sell similar products, and all of them are trying to convince customers to buy from them. If you want to stand out from the crowd, people need to know who you are. They need to see your logo and recognize it as yours.

What a perfect opportunity to get your name and logo out there for customers to see. Trade shows are an excellent opportunity to showcase your products and advertise your brand. Everyone there is interested in your industry and will be looking for the products which you sell.

There are a plethora of marketing tools to use to promote your brand at trade shows. An easy tool to use is ribbons. Ribbons are fun, decorative and eye-catching.

Here are five ways to use ribbons to promote your brand at trade shows.

Backdrop Decorations

Use colorful ribbon rolls to make a backdrop that will stand out. Add your company name and logo to increase brand recognition. Tie strands of ribbon onto a string to make a garland or simply let them hang down from the top of a backdrop board like a waterfall.

Ribbon Name Badges

Help customers feel comfortable talking to you by wearing a badge ribbon with your name on it. When your name is visible on your chest, people can relate to you as a person and feel they can walk up to you and ask questions. Ribbon badges also add flair to your work clothes and make you appear friendlier. You may include your company logo on the ribbon as well, but make sure your name is large enough that people can read it from afar.

Fun Giveaways

Nothing gets people coming to your booth like free stuff! But wait! First make your products look extra special by tying pretty ribbons around them. And again, make sure to add your company name and logo so that the people who receive your giveaways remember you.

Booth Displays

Another way to attract people to your booth is by having a charming table display. Use framed photos of your products or employees and tie a beautiful bow around them. Or, put flowers in a vase to give your booth a sweet-smelling aroma.

Support a Cause

People love it when companies give back to the community. Show your support for a local charity with a custom ribbon that says the name of a cause or non-profit you help fund. Customize these ribbons to have the text on the ends so you can fold the ribbon into a loop and pin it to your chest.

Holiday Custom Ribbons for Corporate Gifting

Make your corporate gifting memorable this holiday season with custom ribbon rolls.

Holiday celebrations are something we all share; that’s why the holiday season is the perfect time to build connections and strengthen relationships through corporate gifting. Corporate gifts go hand-in-hand with the holiday tradition of gift giving. Not only do corporate gifts show your company’s holiday spirit, but they also serve as a marketing strategy.

Why corporate gifting?

The purpose of corporate gifting is to strength company ties. Use it to thank customers for their business or reward employees for their hard work. Corporate gifts usually go to significant clients, employees, sponsors and prospective clients. Recruiting and retention are also reasons for corporate gifting.

So while you shop for those perfect trinkets and make a list of who you want to send them to, think about how you’ll turn these holiday presents into useful marketing tools. One way is to personalize your ribbon wrapping, so the recipients know who to thank for the generous gifts.

Why personalized ribbons?

Gift wrapping requires ribbons, so why not add a personal message to a custom ribbon roll? Include your company logo with a holiday greeting. People love receiving presents, and having them wrapped in custom ribbon rolls adds a fun flair. The unique gift wrapping will help clients remember you. It’s the perfect marketing tool for the holiday season.

Corporate gifting shows how much you value your associates. So, by putting the extra money and effort into ordering custom ribbon rolls, you are showing your clients, employees and sponsors how much you care. They will feel special when they see your present wrapped in ribbon with a personal message.

How to use ribbon rolls

Wrap your gifts in a personalized ribbon roll with a holiday greeting or your company logo. Decorate baskets or gift bags. Are you holding a company Christmas party? If so, then use them to tie bows around napkins, utensils or centerpieces. These are just a few creative ways to use ribbon rolls for corporate gifting. The possibilities are endless! And the important thing is that your customers and clients remember you.

Don’t wait! Our ribbon rolls come in many different widths and colors with print on ribbon ends and continuous printing. Ribbon rolls take six to eight business days to make, so don’t wait until the last minute. Order your holiday ribbon rolls today!

3 Ribbons to Liven Up Fall Festivals

People are seeing red, orange and yellow trimmings now that fall festivals are here. Promote your company, club, school or non-profit organization while hosting a harvest festival for the community. And make your fall festivals more upbeat with custom ribbons for prizes, awards, labels and decorations.

Start by customizing ribbons with your company or school logo and include a personal message for festival goers. If your harvest festival is an annual event, put the festival’s name and the year, so attendees remember to come back next fall.

There are countless ways ribbons enhance festivities. Here are three fun ribbons to get your creative ideas flowing.

Fall Festivals and Rosette Ribbons

Games and contests are at the heart of most fall festivals. Make festival goers feel special with custom rosette ribbons. Hand award ribbons to each winner for pie baking, pie eating, scarecrow building and pumpkin decorating contests. Children love receiving rosette ribbons for the first, second and third place for corn tossing, bobbing for apples, sack racing and other fun games.

Fall Festivals and Badge Ribbons

Badge ribbons are great for labeling items while also bringing more color to your event. Create labels for a cake walk with ribbons that specify which cake is which. For bigger events, designate festival workers, volunteers and vendors with color-coded ribbons to make their name badges. If your company is hosting a festival, spotlight employees and staff members with personalized ribbons with their names and job titles.

Ribbon Rolls

Wrap giveaways and prizes with custom ribbon rolls. Tie a cute bow around utensils and napkins. Or, drape ribbon garlands on the walls to liven the room. If the event is outside, hang them from tree branches. Attendees can make their wreaths by wrapping and tying the fall-themed fabric around straw circles. Children can enjoy making ribbon wands. Another fun way to use ribbon rolls is to decorate the edge of tables or hang them on the back of chairs. You can also tie them around centerpieces, candle holders or glass jars filled with candy corns. Custom ribbons also make great photo booth backdrops. The possibilities are endless!

No matter how you use ribbons for your fall festivals, they are sure to add fun and excitement in ways festival goers won’t forget.