award ribbons - Ribbon Impressions

Happy Thanksgiving From Coller Industries

This week’s Thanksgiving celebration is getting closer. Turkey is almost in the oven, family is gathering in the dining room, and thankfulness is all around. We here at Coller Industries Incorporated just wanted to take the time to say Happy Thanksgiving and give thanks to all of our customers, new and old, that have supported our business over the past year. Thank you for stopping by, leaving a comment, or shopping our personalized ribbons. We are blessed to be part of your personalized ribbon needs.

To help celebrate the Thanksgiving occasion, here’s our list of what we are thankful for.

Drawers, cabinets, closets, baskets and boxes full of personalized ribbons…

Gift boxes wrapped in personalized organza ribbon rolls…

Curtains and backdrops made from personalized double face satin ribbon rolls…

Gift cards made from personalized single face satin ribbon rolls…

Personalized ribbon rolls saved from that last corporate event…

Badge ribbons that pile a mile high, or long, saved from all the conventions…

Rosette award ribbons won at swim meets, equestrian shows, etc…

Recognition ribbons given for even the smallest of achievements…

Finding like-minded people who adore personalized ribbons as much as us!

There are also a few customers that we need to thank:

Customers that answer our survey calls and questions with comments that help us to improve our services, quality and products.

Customers that keep asking all the right questions. Whether asking for a new product or finding out how something is made, thanks for keeping us up-to-date.

Customers that refer friends and colleagues to us. Your actions really are the highest compliment we receive.

And especially YOU!

Enjoy the day, your meal, and especially the company of your family and friends, and let us know what you’re grateful for! And in case, you didn’t know…

Company Branding with Personalized Ribbons

What is company branding?

A company’s brand is what they are, what they want to be, and what they aim to become as a whole. It can be a promise of quality, trust or service. A brand is what makes a company or organization truly unique. Branding should make any company stand out from its competitors and lets the consumer know what to expect from that company.

Branding is one of the most important parts of any business, whether it be large or small. Building a strong brand helps a company or organization be financially strong. Product marketing is really where this process all begins.

In order to be successful in marketing a company’s brand, one must have a strong branding or marketing strategy. To determine the brand of a business, one must identify a target market and the product or service distribution means. By doing so, the organization can communicate the brand to this target market. And with the use of personalized ribbons, a company’s brand will truly stand out. Personalized ribbons are truly a great tool in company branding.

A few things to consider when working with an organization’s brand:

Brand Identity: This is the customer’s knowledge of and ability to recognize the brand.

Brand Meaning: This is the character of the brand beyond the image, and includes product or business features, reliability, value and experience.

Consumer Relationship: This is the attitude of the customer toward the brand.

Remember that a brand is the means to communicate with a chosen market. Each brand needs to be visually stimulating, thereby encouraging product loyalty. Carefully designed branding leads to a secure business or organization. An organization’s brand should posses the above characteristics.

Most of our personalized ribbons can be printed with a company logo and each ribbon has its own value. Ribbon rolls are great for corporate gifting and event decoration. Badge ribbons can be used not only on badge holders and name tags, but for awards, bookmarks and other recognition pieces. Rosette ribbons are commonly used for awards and can be used to highlight accomplishments in an office or business setting.

An organization’s brand serves as a promise to the consumer. Whether this promise is of services or product, remember that the brand will be used in a marketing strategy and requires copious research. Consumers must understand a brand to increase the effectiveness and value for the company.

Donation Spotlight: M.A.D. Riders Youth Trail Riding Association

Once again, we’d like to say thank you to all of our customers by highlighting our most recent donation activities. We were contacted by Michele Strotman of M.A.D. Riders Youth Trail Riding Association. Strotman is a Trail Guide at M.A.D. Riders YTRA. Here are some amazing details about the organization and how we were able to help!

M.A.D. Riders Youth Trail Riding Association is the first and only equine organization devoted entirely to youth trail riders. “Our organization keeps youth focused by offering two seasons per calendar year and also awarding them with mid season awards,” said Strotman.

The mission of M.A.D. Riders YTRA is to promote character development with direct familial involvement through trail riding, community service and non equine related activities. Strotman describes M.A.D. Riders YTRA as a fresh, inspiring and restorative association.

A National Association, M.A.D. Riders promotes character development through a variety of activities both on and off the trail with group and individual participation. Our program is designed to enable each M.A.D. Rider with honesty, loyalty, responsibility, respect and compassion by providing them with a set of rules and code of conduct to follow.

Each member will have the support of a Trail Guide Group in their community, with a Trail Guide to help mentor them, plan activities, host group trail rides, plan group community service projects, and so much more. M.A.D. Riders are required to participate in both Trail Guide Group activities and rides as well as perform a certain amount of community service.

Coller Industries Incorporated provided a generous donation of rosette award ribbons to M.A.D. Riders YTRA. The requested ribbons were the Single Streamer, Star Rosette Ribbons.

First, second and third place ribbons will be used at the event.

Strotman stated, “This donation allows us to recognize the hard work of (each of) our youth riders. Thank you so much for the generous ribbon donations. They are impressively beautiful. The kids are going to flip with excitement!”

Holiday Ribbon Uses: Halloween

Personalized ribbons are great for any day of the week. And for any occasion. So, why exclude the holidays? Halloween included! As Charlie Brown heard from The Great Pumpkin:

“When Witches go riding,
and Black Cats are seen,
the Pumpkin laughs and whispers,
‘tis near Halloween.”

Orange and black holiday ribbons are the typical colors for Halloween. These can be colors such as: Torrid Orange, Poppy, Tangerine OR Black, White OR Maize, Red, Scarlet. We have over 75 colors to choose from. And we also have many styles of ribbons to choose from. Ribbons rolls are great for holiday ribbon decorations and gifts. Badge ribbons are a great idea for parties for the office, school room or at home. Badge ribbons could be handed out for party games, given as a bookmark to students, or given as a prize for a costume contest. Rosette ribbons are also a great idea for contest prizes. Most rosette holiday ribbons can either be customized or ordered with stock titles or prize placements.

While there are no specific tutorials here, there are many wonderful ideas for holiday ribbon usage. The sky is the limit, so let your imagination soar!

badge ribbons award ribbons best costume halloween

Create a holiday ribbon wreath with ribbon rolls that match in color and style or mix and match!

Give treat bags tied with a Halloween holiday ribbon bow to each of your party guests.

Use holiday ribbon rolls in any of your party decorations; from holiday ribbon garlands to a ribbon topiary to decorating pumpkins.

Give badge ribbons or rosette ribbons for party prizes and awards. Use them as recognition of that special costume or person during a meeting or at a school event. These make a great keepsake for anyone.

Dress up your Halloween party with Halloween designs on personalized ribbons and have a Happy Halloween! But don’t forget to get your order in now so that it will arrive in time for the holiday!

Avoiding Boring Badge Ribbons – Part 1

The boring badge ribbon makes its debut at many business conventions, corporate retreats, or any number of other professional gatherings. One can usually find these badge ribbons attached to someone’s name badge or possibly just pinned onto someone’s shirt or jacket. The boring badge ribbon is meant to be functional in presenting a word or short phrase, usually in all capital letters and a very plain font. Please note that there is nothing wrong with this ribbon type if the purpose is to simply designate a particular person as a “Speaker” or any other title.

Badge ribbons that are going to be given out as prizes or promotions are ribbons that aim to get the viewer interested in asking about a particular topic, business or cause you are representing. These badge ribbons are meant for something more, but sometimes they look just as plain as the examples described above. It is this ribbon type that deserves a little extra planning to really perform in their function the best way possible.

TIP #1: Remember what medium you are working with.

You are printing on a ribbon not a brochure or flier. Your text should be concise and to the point.

TIP #2: Consider the badge ribbon size you are ordering.

A horizontal ribbon that is four inches wide can fit words like “promotional” or “team leader” and still be big enough to read from a short distance. But, if you’re getting a vertical ribbon that is only two inches wide, try to use shorter words.

TIP #3: Vertical text should be limited.

Vertical ribbons typically have printing running vertically stacked down the ribbon. Usually you can only get away with having one word like that; any more and it becomes hard to read.

TIP #4: When lots of text is acceptable.

There are promotional ribbons with entire poems that are used as bookmarks, ribbons with wedding details for favors, and keepsake ribbons from family reunions or church events. But, if you want your ribbon to say a lot, plan on having small letters and be prepared to order a metal die to be able to imprint the fine details that are required to have this small print.

TIP #5: Consider the tone of your words.

A corporate meeting would be a great setting for the boring badge ribbon with a simple ribbon saying “President” but, if you have a smaller or less formal meeting why not have a ribbon saying “Man In Charge” or “Big Cheese” instead?

Take some time to consider these five tips when choosing which badge ribbon is the best for your purpose. There will be five more tips to follow up after you make your choice to help solidify what you really need. These final tips will help you maximize your badge ribbons and promotional ribbons.

*Tips and graphics provided by guest author Melanie Bunch, Graphic Artist at Coller Industries.*